SM Store's Fashion Update: #OOTD #OOTN

Last March 22, 2014 happened the SM Store's Fashion Update: #OOTD #OOTN at SM City Davao-Annex. The event I was talking about here.

It wasn't my first time working with SM for fashion shows, but it was my first time being on stage..... and I felt awkward and shy.

We showcased pegs on working with an ensemble from day to night with just playing with accessories, and it was a lot of fun! I mean, given the whole SM Store choosing what you want for your look, it was just as overwhelming!

Good thing there is not much pressure in me knowing majority of us models aren’t professional models, really. The SM Team wants to showcase fashion in a more realistic way with how ordinary people work with trends stylistically on a daily basis.

Also, having the clothes brought home is really something! Thanks to Tony and Jackey for our hair; Coco CabaƱa and Sun Kissed for our outfits; and SM Accessories!

with my PWC associates:
ate Danja (in white top), ate Mandy (in orange dress), maam Franny (in white floral dress), and maam Fumi (in purple)

Many thanks to Miss Jolen and the SM Store! :)




Model: Abigail Apostol
Make Up: Goldie Siglos
Hair: Jerald dela Luz
Dress: Emi Englis
Accessories: Nickole Rule
Photo: Joebern Abarintos